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Senior product manager

20000-30000
北京-朝阳区 | 3年以上经验 | 硕士学历
2024-10-13 更新 被浏览:
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职位描述
招聘人数:1-2人 到岗时间:不限 年龄要求:不限 婚况要求:婚姻状况 Job Summary / Purpose
Develop and implement a marketing strategy, tactics/ activities, which is aligned with and sets direction for the sales strategy, for OC BU in order to meet established sales and market share targets.

Essential Duties / Responsibilities
Support marketing manager to develop a complete and effective product strategy and tactics/activates for business in China market.
To develop positing of the product and brand platforms, including Chinese product name.
To build up and maintain the relationship with KOLs and key users of central cities and Key cities.
Monitor and analyse Sales development trends, suggest and implement initiatives to improve the trends.
Optimize product portfolio according to Corporate and local marketing strategies.
Plan and execute conference participation and Key User seminars as well as case studies and case competitions according to yearly plan.
Monitor, analyse, and evaluate market trends, consumer behaviour, and competitor activity to identify market opportunities for the product/service and to document market shares, sales by key players as well as key products and key messages
Design and update promotion tools such as promotional items and brochures for marketing and campaigns or overseeing such activity.
Provide marketing training material to training department for employee training and execute employee training according to agreement with training departments.
Communicate with HQ concerning marketing issues
Product technical support in terms of customer complaint handling and customer communication, including working with RA to ensure all product registrations are in place.

Authorities (non-exhaustive list)
Drafted the action plan and key message of the product
Monitor and analyse the marketing dates




Job Qualifications
Medical university background, major in pharmaceutical related and the Master degree is a plus
More than 4 years’ working experience of PM position in MNC pharmaceutical or medical device companies
In charge of the big sales volume product independent for more than 1 year.
Familiar with urology and colostomy in related fields is plus.

Competencies
Good English skill ( including writing, reading and oral)
Highly self-motivated

Skills
Good presentation skills (Including being well versed in MS Office applications)
Good analytical skills
Good interpersonal skill

上班地址:三元桥凤凰置地H座
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该公司的其他职位
  • 外资企业
  • 50-200人
康乐保公司1957年成立于丹麦,1983年在丹麦首都哥本哈根证券交易所上市。康乐保公司主要从事医院和护理行业所需产品的开发、制造和销售,产品包括造口护理、失禁护理、伤口护理、皮肤护理四大系列。我们以提高人们的生活质量为目标,致力于通过与客户的密切沟通而提供*新、*好的产品和服务。 除丹麦总部外,康乐保公司还在中国、德国、匈牙利以及美国建立了生产基地,在22个国家和地区设立了销售分公司。康乐保公司独特的企业文化吸引了众多充满活力的人才,有近万名员工分布在世界各地。 康乐保(中国)医疗用品有限公司 / 康乐保(中国)有限公司是丹麦 Coloplast A/S 集团在中国投资的两家独立的独资企业: 康乐保(中国)医疗用品有限公司是康乐保集团在中国区的业务总部,主要从事公司造口护理、失禁护理、伤口护理产品在中国的市场推广及客户服务工作。目前在全国设有二十多个办事处,产品覆盖中国的主要省市。 康乐保(中国)有限公司位于广东珠海保税区,项目投资总额为一亿美元,厂房占地面积为十万平方米。将主要生产造口、伤口、失禁和泌尿外科产品,是康乐保集团的亚太区生产基地。 康乐保将品质意识融入所有活动,力争将所有工作都做到完美;我们以客户为中心,用心倾听他们的意见和心声,持续不断地寻找新的创意,以提供高品质的产品和完善的服务。我们为了提高人们的生活质量不断努力。 公司网址:www.coloplast.com
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